Beyond Brick and Mortar

Every once in a while, I get a project that’s really fun – not just because of the work, but because of the people I get to talk to.

Agency MABU enlisted me to help Mayville State University create content that will build excitement for the renovation of its iconic Old Main building. For this first introductory story, I interviewed current students, faculty, and architects, using their anecdotes to explore how the project will impact the campus community.

That’s seven people I connected with about this project. I learned:

• A toilet flushed upstairs once burst a pipe and flooded a classroom below.
• You should be wary if maintenance guys came up to the second floor with a ladder and wearing gloves.
• 19th-century buildings were not designed for laptops.
• Exposed historic brick walls and timber trusses = classy chic.
• An elevator!

Read the story.

Published by Spring Creek Consulting, LLC

Crafting Connections, Communicating Impact

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