Ah, social media. It can be exciting, glamorous, eye-catching, engaging, and addictive. Some organizations have entire teams to manage their presence on social media platforms. I recently wrapped up some social media work for a client. After I chatted with them about insights I gleaned from creating and sharing social content for them, I added,Continue reading “Beyond the Buzz: Why Email is Still a Valuable Communications Tool”
Tag Archives: marketing
Timber Transformation
I really enjoyed writing the latest Associations North Focus North cover story about Northwestern Lumber Association’s recent rebrand to BLD Connection. Cody Nuernberg, Melanie Hultman, and team have been doing some incredible work the past seven months (in partnership with Mercury Creative Group)! When an association has been around for 134 years, you learn toContinue reading “Timber Transformation”
Unlocking Professional Growth: Insights from MarCommSync Mentorship Series
One of the best ways to develop your professional skills is to immerse yourself in learning opportunities with peers who do what you do. I enjoyed being part of Associations North‘s 2023 MarCommSync mentorship series, which just wrapped up last week! (That’s me in the white cardigan.) Over six sessions, I joined other communicators andContinue reading “Unlocking Professional Growth: Insights from MarCommSync Mentorship Series”
Spring Creek Consulting, LLC 